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Snuffle Matts are made of a hard plastic base core with robustly woven fabric into it and is designed to replicate grass to encourage natural foraging behaviour. It works by you working meaty treats (or if on a dry food diet, your dogs kibble) into the bottoms of the fabric.
It can be used to distract your dog or as a slow feeder for evening meals. Its also a great source of enrichment as 15 minutes of sniffing burns off the same amount of energy as an hours walk!